Notes from practice
AI is not a feature.
AI changes how companies think, decide, and work — which is why it belongs in working systems, not in demos. The road there is not new to me: data, automation, decision systems, CRM and AdTech platforms, systems that scale to billions of requests a day. Anyone who has built this way quickly recognizes where AI has substance. What interests me is the operating model behind it: how decisions, responsibility, and work really change.

AI / Idea2 Min.
It's not the model that's expensive
Model costs are the smallest line item in any serious AI project.

AI / Idea2 Min.
Agents need boundaries
Autonomy is measured not in capability but in blast radius.

AI / Essay3 Min.
AI is not a feature
A demo proves possibility. An operating model proves everyday reality.